For the past twelve years, I’ve been involved with small businesses. Most of that time has been spent owning and running my own businesses.
Like any persistent entrepreneur, my journey to success has been a rocky one – complete with ups and downs, two steps forward and one step back. I’ve taken some hard knocks on my journey to success and, needless to say, I’ve learned many valuable lessons.
Let me give you a quick scenario…
I have a client that pays my company over $9000.00 a month for SEO services. The reason he is a client is that he came to a small seminar that we did. The reason he came to the seminar was that he saw my event on LinkedIn. He checked out my LinkedIn profile to see that a lot of people recommended me … and the rest is history.
This happens all the time.
I’m not going to quote all the big numbers of visitors LinkedIn has and the number of members on there because it gets bigger every second. Just bear in mind that LinkedIn is the 17th most visited web site in the world. That makes it more popular than eBay, Bing and even WordPress.
What I will tell you is that I have found it to be full of people who are serious about networking and doing business together!!
So, if you’re going to spend your time getting clients, you should spend it where the people are ready to give you some money.
I’ve been at this a long time (if over ten years is a long time). I’ve been running a small business and consultancy and kept it going strong while many competitors in my area have either quit and gone back to a job or gone bankrupt.
I also have the extra pressure of being the sole provider for my wife and children. So as you can imagine… I take this stuff really seriously.
We attract around 20 people a month to each seminar that we do… simply from the profile I have on LinkedIn and inviting people that I’m connected with.
The more I do on LinkedIn… the quicker the seminars fill up.
From those seminars, we get people that become long term clients of ours.
I have a load of great stories I could tell you, but here is my main passion:
Looking back on those years, I realised that I learned the hard way. I want to pass the stuff that works onto you, so you can get moving faster and build the business you want and need.
Ever tried to directly reach a high-level business person on the phone, only to be kept at bay by an administrative assistant or receptionist?
On LinkedIn, not only do you have the possibility of hundreds or thousands of industry peers, but you breeze right by the gatekeepers (because there are none) to connect directly with decision-makers.
And if the idea of creating business connections for the purpose of growing global ventures from the comfort of your home office is an ideal that appeals to you – well then, you’ve come to the right place.
LinkedIn is for you. The platform of LinkedIn was created to speed you through the process of identifying, researching, engaging in conversation and maintaining all of your contacts in one place. Its power is unmatched by any other social network.